Product Update: Rebranded Search Results Pages

Posted by Alyssa Van Aman on December 2, 2020

The Bash Rebranded Search ResultsWe are currently rolling out new, rebranded search results pages to a randomized subset of category/location pages on The Bash and will be implementing this redesign sitewide in a phased approach. Keep reading to learn more about this exciting update!

Redesigned Search Results Pages

One of the first things you’ll notice is that the rebranded search results pages utilize our new colors, style, and design. They have also been simplified to show the most important information to potential clients, with the goal of driving more traffic and leads to our vendors. Overall, the design is cleaner and calls attention to the “View Profile” and “Request Free Quote” buttons on vendor tiles. We have tested these new templates in our venue marketplace and saw a lot of success with them.

In the rebranded search results, you will see some vendors have a “premium” label added to their profile tile. This new premium label is displayed on all of our paid members' profile tiles.

Refresh Your Profile

As we transition to these new search results pages sitewide, now is a great time to revisit and refresh a few key aspects of your profile as it appears in search results. Here are the top 3 things we recommend taking a fresh look at.

1. Search Results Photo

When uploading your profile photo, you will have an option to create an edited version of it to display as your search results photo. This photo can make or break whether a potential client reaches out to you or one of your competitors so ensure it is professional, high resolution, and that it stands out from other vendors. You’ll also want to make sure that you crop your search results photo so that it fits and looks its best in search results.

Pro Tip: Use these 5 tips for choosing the best profile photo

2. Profile Description

First impressions count! Take a look at your profile description as it appears in search results. With the rebranded search results tiles, the first 250 characters of your bio will appear, so it’s important to start it off strong and capture potential clients’ attention as they’re searching for vendors in their area.

Pro Tip: Use these 6 tips for writing a great profile description.

3. Opt in to Virtual Events

Are you offering virtual services right now? If so, make sure you are opted in to virtual events on The Bash so you’ll get a “Virtual Services Offered” icon added to your search results tile and your profile page.

Pro Tip: Here’s more information on our virtual events feature and how you can opt in.

Have Feedback?

We always love hearing from our members! If you have feedback that you'd like to provide regarding this update, please feel free to submit it via our feedback submission form so we can pass it along to our team. 

What’s Next?

We'll be monitoring the performance of these rebranded search results pages and expanding this redesign to more pages on The Bash and eventually to all vendor profiles so they match the color, style, and design of The Bash's brand. Stay tuned!

 

Topics: Company News

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